The Overthinker’s Guide to Visibility: PR Made Easy for Small Businesses
If you’re a small business owner who’s tired of hiding behind your brand or business and wondering how to connect to the media in a meaningful way, this guide is for you.
The Overthinker’s Guide to Visibility breaks down the essentials of public relations into actionable, approachable steps—no overwhelming jargon or overcomplicated strategies here. You’ll learn how to uncover the stories that make your business unique, attract the right kind of attention, and create media wins that align with your brand.
This isn’t about chasing fame; it’s about building trust, credibility, and relationships in a way that feels authentic to you. Whether you’re an entrepreneur, creative, or small business owner, this guide will help you stop overthinking and start showing up where it matters most.
What You’ll Gain:
•A clear understanding of why PR is essential for every business, no matter the size.
•Practical exercises to help you define your story and uncover your media-worthy moments.
•Insight into how visibility works and how to make it work for you.
•A roadmap for stepping out of hiding and into the spotlight—on your terms.
With a laid-back tone and practical advice, The Overthinker’s Guide to Visibility will inspire you to take action and create a PR strategy you’re proud to share. Perfect for business owners at any stage of growth, this guide is your first step toward meaningful visibility and authentic success.
Stop overthinking, start showing up, and get the visibility your business deserves.